About Beetles

Nail Solutions for Every Nail Moment

From gel polish and press-ons to tools, lamps, removal, and care. Beetles Gel Polish helps nail lovers create with more confidence, fewer mistakes, and better results.

About Us

We are a team of nail lovers, product developers, color researchers, educators, and creators.

Since 2017, Beetles Gel Polish has grown alongside a global community of DIY users, nail artists, and beauty lovers who want salon-inspired nails on their own time, in their own way.

Product Development

We build
products around real nail routines.

Color & Trend

We study colors, moods, seasons,
and nail moments.

Education

We create guidance that helps users succeed.

User Insight

We listen to real users, reviews, creators, and nail professionals.

Quality & Care

We care about performance, wear, removal, and nail health.

A complete system, not a single product.

Every Beetles product is designed to support a real step in the nail journey — from prep and polish to curing, decorating, removal, and care.

Prep

Nail prep, dehydrator, base coat, tools

Color

Gel polish,
nude gels,
cat eye gels,
art gels,
specialty gels

Cure

Nail lamps
and curing tools

Decorate

Nail art tools,
stickers, charms,
chrome, glitter

Remove

Removers, wraps, files, removal tools

Care

Cuticle oil, nail strengtheners, hand and
nail care

Instant Look

Press-ons and ready-to-wear nail styles

What We Believe

User
Success
First

We do not stop at
selling products.
We want every user
to complete the
nail look she came for.

Built on
Nail
Expertise

Every formula,
tool, lamp, and tutorial
should serve
a real nail need.

Clear
Steps,
Less Stress

Nail creation
should feel guided,
not confusing.

Reliable,
Responsible
Beauty

Beauty should look
good, wear well, and feel
reassuring from
application to removal.

Learn,
Improve,
Create

We keep learning
from real users so
we can keep building
better nail solutions.

We listen

before we build.

We learn from reviews, tutorials, creators, nail professionals, customer questions, and real at-home routines. Then we turn those insights into better products, clearer instructions, smarter kits, and more complete nail solutions.

Listen

Learn

Design

Test

Teach

Improve

For beginners,
creators,
and professionals.

Whether you are trying gel polish for the first
time, building your nail skills, choosing press-ons
for a busy week, or creating looks for
clients, Beetles Gel Polish is here to support your
next step.